Have ya'll heard all the buzz surrounding this new mascara by Benefit that just released?
I have, Benefit is really good at putting little bits of their new products out into the makeup universe and hyping them up and this mascara was no exception. I grabbed mine online on February 18, 2015 when Ulta.com had a 2 day platinum exclusive and offered the full size mascara plus free shipping. It officially launched on February 27, 2015.
I know quite a few people got deluxe size samples to try out and there has been mixed reviews on it. Some people love it and others can't stand, I personally at this moment as I write this post haven't tried it yet, for shame right, I know. I plan on doing a YouTube video on it so I didn't want to open it until then
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But none the less, I still wanted to get on here and write some info about it and post a few pics.
OMG!! Can I please just say Big ups to Benefit for always having cute ass packaging!
AWW!! I can not get over the packaging, first off it's pink and black.
The lid is a retro pink hair curler, tots adorbs!!!
It is described as a super curling and lifting mascara.
It's suppose to visibly lift lashes.
Give long lasting curl.
Make the eyes look more open.
Has A Hook 'N' Roll Brush that has a patent-pending hook design, catches, lifts and curls.
A "roller for lashes" they say, it is suppose to grab, separate, lift and curl your lashes, while the curve- setting formula of the mascara is suppose to hold for 12 hours.
Anyways, they're basically making the claim that you don't need an eyelash curler with this mascara, which let me tell ya, being a mama to 3 little girls, simple makeup with as few steps as possible is right up my alley. So I have very high hopes for this mascara.
I have read through a few comments people have posted and it's very back and forth. Some love it, it's wonderful, the greatest mascara, others however, not so much. They it's clumpy, not good at all, not worth the hype.
It does retail for $24.00 so if that's a little steep for you as far as mascaras go, you might be hesitant in taking the plunge. But hey if you try and you don't like it, keep your receipt and return it.
I'm super excited to try it and do a YouTube video about it, so stay tuned for that!!!
Stay Beautiful ya'll
XOXO
Emily
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